Packaging Innovation

Creation of structural packaging design concepts for a disruptive product that has the opportunity to become an essential part of daily life.
Brief

We have a new, category defining product with a disruptive and unique design appeal and we need a future focused packing design concept that creates an immersive brand experience.

Solution

Our packaging concepts blended key consumer trends with key product themes to deliver on their ambition to be the ultimate in consumer experience.

Our concepts offered innovative use of ergonomics and delivery systems to enhance the consumer sensory experience; delivered a unique and memorable experience; achieved structural maximum impact using intuitive, easy to engage design that challenges the category and kept in mind it’s environmental impact,
re-usability and performance.