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Data Privacy Policy

We can assure you that we understand your personal data is private to you so we want to offer you 5 key assurances:

  • The legal basis for us processing any data is under legitimate interest. We only store and use ‘work specific’ details (such as an email address) which we use for our own direct marketing purposes (our monthly newsletter). We don’t supply your details to any 3rd parties or associated companies unless you ask us to

  • We only create content which we believe will add value or in the very least be relevant to you/your work and we do so in standard working hours

  • If you find yourself on our newsletter, you can opt out at any time by unsubscribing from our newsletter, emailing 

  • The content we share can be found on our website so if you want to still keep up to date you can head there instead

  • Our privacy policy is line with the proposed Regulation on Privacy and Electronic Communications act/GDPR


Rare believe that we create interesting, relevant marketing related content on subjects including branding, packaging design and innovation. 

Our content is made for and sent to people that are currently/have been previously/are considering becoming a client of Rare’s or that we’ve met at an event, a conference or on a train and would be interested in hearing what we have to say. 

In some circumstances, customer details may have found its way to us from sources such as LinkedIn because they work in a position whereby you potentially commission brand and design projects and we want to show how good we are

Content Policy

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