Interview: Sara Mendez
Sara Mendez-Bermudez is Head of European Brand Experience for People Against Dirty - the business behind eco-friendly home, fabric and personal care products, released under the Method and Ecover brands. Sara joined Rare’s Andrew Piper on the Solutions Stage at Millennial 20/20 in London earlier this month: now she’s back to share more of her insights on brand building, brand challenges and authenticity in the post-truth era. Rare Design (RD): Hi Sara, thanks for joining us a